10. Art Institute of Chicago – “Van Gogh Bnb”

Ever wanted to spend the night in a painting? This campaign, which originally won 14 Cannes Lions at the 2016 Cannes festival, was created by Leo Burnett Chicago. They recreated a real-life version of the bedroom from Van Gogh’s painting “The Bedroom” and posted it on Airbnb as an actual listing. The campaign came out just as the real painting made its way to North America for the first time, including a stop at The Art Institute of Chicago. This spot won the Creative Effectiveness Grand Prix at Cannes Lions 2017.

Advertising Agency: Leo Burnett, Chicago, USA
Chief Creative Officer: Mark Tutssel
Creative Directors: Mikal PittmanBritt Nolan
Associate Creative Directors: Mike CostelloPete Lefebvre
Associate Creative Director / Art: John Regan
Associate Creative Director / Copywriter: Tor Lemhag
Account Director: Cliff Schwandner
Account Executives: Becca WilsonAndi Della ChiesaAriel Tishgart
Producers: Glennon SchaffnerLaura SternColleen Capola
Photographer: Daniel Shea

9. Åland Index – “Baltic Sea Project”

This is awesome. The Bank of Åland has decided to replace the traditional plastic cards with environmental friendly cards that can offer the customers an opportunity to see both their environmental footprint and how to compensate for it. This spot won the Cyber Grand Prix at Cannes Lions 2017.

Client: The Bank of Åland
Entrant: RBK Communication, Stockholm

8. War Child – “Batman”

International music agency MassiveMusic teamed up with War Child, In Case of Fire, Sony and Universal to create a timely and powerful new film that highlights the plight of young refugees. Only in fantasy can these kids can escape reality.

Creatives: Marcel FrenschRogier Mahieu
Production Company: RNDBT Content
Producers: Lex SzantoKim Wolffensperger
Director: Jeroen Mol (Fatfred)
Line Producers: Bee On Set Productions
DOP: Gabor Deak
Editors: Oscar MarmelsteinJeroen Mol
Post-Production / Sound Studio: Ambassadors